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I am Jane.
Focused / Results Oriented Executive with Impeccable Track Record for Producing Significant Business Results.
Magical Places
Recommendations
Monica Bartling, President at Marketing Soutions Group, Inc.
Jane is the true media professional with deep experience running sales & marketing organizations. I have known her from my earliest days with MSG (almost 20 years) and followed her career path through various media jobs. She understands market and marketing data, sales and financial data and, most of all knows how to get the job done! Her vendors enjoy working her with and her customers value her insights. That creates a win-win.
Rebecca Godwin, Account Executive at The Post and Courier
I have known and worked with Jane for over 15 years. I was her sales rep when she owned Comfort & Company. She was the agency for the SC Stingrays (Hockey). She put our SC Stingrays on the map. Later in our careers, Jane and I both worked at The Post and Courier. She is a true professional and has a wealth of knowledge on Marketing, Advertising and PR. The best way to describe Jane...Self Motivated, Knowledgeable, Creative and Smart. Very Business Savvy!
Jane Barrineau, Key Account Executive at The Post and Courier
Jane is a very detail-oriented, creative, strategy-driven sales manager. Jane looks out for the larger picture and works well with individuals who are more tactical-driven. Jane is always looking for ideas to drive revenue and non-traditional products.
Susan Hancock, Multi-Media Sales Consultant
I have known Jane Comfort professionally for more than 10 years. As a marketing consultant/manager she is as good as it gets. Whether it is a small business or large, from conception to execution, Jane's rare combination of talent, experience, community involvement and high energy has rewarded every client who has asked her to help them grow.
Jason Clark, Lead Advertising Designer for Charleston Services
I have known Jane Comfort on both a professional and personal level since the first day I arrived in Charleston nearly 12 years ago. We have been in the trenches together working on marketing and advertising programs for million-dollar accounts. Together we have spent many long hours working diligently to increase the exposure and success of some of the biggest advertising customers who have run ads in The Post and Courier newspaper.
When I first arrived Jane immediately became a mentor to me and helped me grow my knowledge and awareness of successful advertising as part of an overall marketing plan. Her dedication to helping me grow as an Art Director has helped me to become a better leader and manager to my designers.
To say that Jane simply “knows her stuff” would be an understatement. She brings passion and a vast level of experience to every customer she works with regardless of how big or small they are. Together we have combined to win numerous local, regional and national advertising awards.
Jane’s experience and background in marketing and sales would be a valuable asset to any company that she works for. Make no mistake about this… she will help you to succeed! It is just how she is. Jane is a winner in my book and in the eyes of a multitude of advertising customers who have benefited from her knowledge and assistance.
Tim Walter, Managing Broker at Carolina One Real Estate
Jane Comfort exhibits all of the qualities needed to get the job done. She is articulate and on top of her game. She takes the time to understand her clients, develops a specific plan based on these needs and implements it effectively. I have worked with her for many years through a professional business organization. Her energy and dynamic personality show through in everything that she touches.
More Reommendations
Elizabeth Goodman, Training and Coaching Professional
Jane was my supervisor at The Post and Courier. She encouraged learning and creativity in the work place. As a leader, she genuinely cared about the success of the company and our success as a team. Jane is very creative and is successful at turning her ideas into profit generating endeavors. Her drive and determination would make her a valuable asset to any company.
Mark Mandel, Automotive and Recruitment Sales Manager at The Post and Courier
I have had the pleasure of knowing and working with Jane for the past 10 years. In that time period she has always exhibited creativity, efficiency and agility in getting things done in a very unique and effective manner. She is a great source of ideas and often challenges with the question "Why Not?" Her ability to view things differently helps bring freshness to projects and many times has opened up new revenue and growth opportunities.
Brad Davis, Semi-Retired - Part Time Consultant for Community Relations in Charleston
I've worked with Jane in both the media business (as her client) and in the non-profit world with the Charleston Chamber and Education Foundation. Jane has a goal oriented style that makes good things happen whenever she gets involved. Jane's word is her bond and she will not let you down.
Sharen Kardon, Principal Sharen Kardon Communications
Jane is one of the most focused,organized, detail-oriented people I have ever worked with. She's an excellent researcher, and is able to use complex databases to extract actionable information. She's forward-looking, looks for new opportunities and champions change. She'd be an asset to any organization , especially those involving media and sales.
Mary Skinner, Motoring Advisor at MINI of Charleston
Jane was very professional and highly knowledgeable. She was always willing to help with creative ideas or solutions to any problem/opportunity I brought to her. Her background in marketing and advertising made her an invaluable resource. She would be an asset to any business lucky enough to have her as part of their organization.
Bill Green, Sales Manager
Jane and I worked together on the Area Business Council for the Charleston Metro Chamber. Jane has a great ability to work with a diverse group of people. She got her ideas across and was very effective at presenting new ideas. Jane was an active committee member. She was eager to volunteer for various assignments. Jane was a true asset to Area Business Council.
Current Buzz List
The Challenger Sale
https://www.thinkwithgoogle.com
The Challenger Customer
Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale.
The Challenger Customer
https://www.thinkwithgoogle.com
The Challenger Customer
The authors of The Challenger Customer reveal that high-performing B2B teams grasp something that their average-performing peers don't: Now that big, complex deals increasingly require consensus among a wide range of players across the organization, the limiting factor is rarely the salesperson's inability to get an individual stakeholder to agree to a solution. More often it's that the stakeholders inside the company can't even agree with one another about what the problem is. It turns out only a very specific type of customer stakeholder has the credibility, persuasive skill, and will to effectively challenge his or her colleagues to pursue anything more ambitious than the status quo. These customers get deals to the finish line far more often than friendlier stakeholders who seem so receptive at first. In other words, Challenger sellers do best when they target Challenger customers.
https://www.thinkwithgoogle.com
https://www.thinkwithgoogle.com
https://www.thinkwithgoogle.com
Mobile Advertising & Trends
In a mobile-first world, marketers have the opportunity to be highly relevant by considering a consumer’s intent, context, and immediacy. Discover the latest mobile trends, research, and insights to hone your mobile advertising strategy and meet your audience in all their moments of need.
Micro-Moments
Mobile has forever changed what we expect of brands. It's fractured the consumer journey into hundreds of real-time, intent-driven micro-moments. Each is a critical opportunity for brands to shape our decisions and preferences. After analyzing data, researching and talking to real people, we have some insights to share.
Chris Cardell
http://www.mmaglobal.com/about
https://www.thinkwithgoogle.com
Chris Cardell is a trusted advisor to business owners across the world on Marketing, Internet Marketing and Entrepreneurial Success. He shows business owners, managers and the self-employed how to win more customers and increase their profits using Advanced Marketing, Advertising and Internet strategies.
https://www.iab.com
http://www.mmaglobal.com/about
http://www.mmaglobal.com/about
80% of Marketers & Media Buyers Plan to Increase Spending on Original Digital Video Through the End of the Year
Advertiser investment in original digital video programming has nearly doubled over the past two years, with 80 percent of brand and agency executives saying that they are planning to spend even more on original digital video this year, according to the fourth annual “Digital Content NewFronts: Video Ad Spend Study.” This survey of 358 marketing and media buying professionals was conducted by Advertiser Perceptions and released today by the Interactive Advertising Bureau (IAB).
http://www.mmaglobal.com/about
http://www.mmaglobal.com/about
http://www.mmaglobal.com/about
The MMA is the world’s leading global non-profit trade association comprised of more than 800 member companies, from nearly fifty countries around the world. Our members hail from every faction of the mobile marketing ecosystem including brand marketers, agencies, mobile technology platforms, media companies, operators and others. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement.
Anchoring the MMA’s mission are four core pillars:
Cultivating Inspiration
Building Capability for Success
Demonstrating Measurement and Impact
Advocacy
Following
Community Engagement
Leadership Florence
2017 - 2018
Florence Symphony Orchestra Board of Directors
2017 to Present
Florence Rotary
May 2019 to Present
Lighthouse Ministries Board of Directors
2018 - 2020
Newspaper Advertising Coalition Board of Directors / President 2010-2014
Charleston Metro Chamber of Commerce and The Education Foundation Board of Directors
2002 - 2009
Furman University, Riley Institute Diversity Leadership Institute
Charleston Class II
Leadership Charleston
Class 2001 - 2002
MUSC Children's Hospital Board Directors
1990 - 1996